Setting your meta data yourself gives you more control to focus in on your SEO keyphrases. Make sure your keyphrase is present in both title and description for the most benefit.
You may be asking yourself, what exactly is meta data?
Meta data is the composition of the title and description Google pulls from your page and uses for your listing when your result shows up. But that’s just the thing, if you want your result to show up on Google, you’re going to need to optimize your Title & Description.
A good title is composed of two things. First, the title can’t be too long, and needs to be relevant. Whatever the subject you’re writing about, needs to be mentioned. Second, your title will perform best with keywords optimized for your SEO. You can learn more about optimized keywords/phrases HERE.
Next comes your description. A good description focuses around your choses keywords/phrases and gives a generalized summary of what content is on the page. Don’t go overboard with your description, or you might lose ranking.
Finally, you’re going to need to know where all this information goes. That’s where we come in. Paradynamix has a team of experts ready to not only optimize your information, but also what tools you need to ensure Google gets the right information.
There’s more to SEO.
Download our free whitepage on all 7 key elements needed for excellent on-site SEO.